I am happy to share a new brand on my blog today, by the name of Jowaé (pronounced cho-wha-e). They are part of the French based beauty company, Alès Groupe, and influenced by the science behind Korean beauty products hence the Korean sounding name.
I have been trying their products for a couple weeks now after finding its reviews on tashanicolewright.com, and will be slowly rolling out individual product reviews of my own! This post will be a quick introduction to all of the products currently available in Canada.

From left to right-
Purifying cleanser gel: Suitable for those with combination to oily skin. It has notes of jasmine, mandarin orange, and mint. It also contains purifying and smoothing sacred lotus extract, and lipoaminoacid which neutralises bacteria to minimize breakouts and infections.
Soothing cleansing milk: This contains the lovely benefits of peony, vegetable glycerin, sunflower oil, and jojoba oil to help clean and moisturize your face. It is a gentle and creamy cleanser.
Wrinkle smoothing light cream: The highlight of this cream is the red ginseng. Growing up Chinese, I was always told to have ginseng chicken broth soup for the tremendous amount of health benefits, and now it is being used in skincare too. Ginseng helps collagen production and protects cells from UV damage.
Hand & nail cream: Currently the only hand cream that Jowae carries in Canada. The packaging reminds me of chamomile, but it is actually made with camellia oil.
Youth concentrate complexion correction: If you have dark spots, this is the product for you! It contains twice as concentrated lumiphenols, which is an antioxidate, as well as white tea.
Wrinkle smoothing rich cream: This product is from the same family as the wrinkle smoothing light cream. The only difference is that this one has a thicker consistency. I would recommend this as a night time moisturizer, and then the light cream as a morning moisturizer.
Wrinkle smoothing eye serum: This product is from the same family as the wrinkle smoothing light cream, and also contains red ginseng.
Hydrating water mist: The favourite product of the night! The water mist contains refreshing Sakura blossom that is immediately absorbed by the skin. It is suitable for use after makeup application too.
Moisturizing light cream: Admittedly, I have been using this product the most because of how much I love the fragrance! It contains Sakura blossom just like the hydrating water mist. There is also a hint of jasmine. The two combined help wake me up in the morning and keep my skin moisturized and soft throughout the day!
Revitalizing moisturizing lotion: Last but not the least, their body cream! It contains bamboo water as the featured ingredient. The body cream absorbs quickly and says that it will not leave a sticky residue after.

Now, you’re probably wondering where you can find JOWAE products! They are currently exclusively available at Shoppers Drug Mart. Everything is reasonably mid priced, averaging around $25-$30 a product.
Stay tuned for some individual product reviews!


Body lotion: Since coconut oil is naturally high in fatty acids and protein, it works wonders on the skin. The lotion moisturizes very well and smells great. Compared to the body butter, it is a lot lighter and has the consistency of your typical lotion.
Body cream: The cream has the richest and thickest level of moisturizer. Think of the texture of a body butter. Actually, even thicker… it reminded me of very thick Greek yogurt. It really repairs dry and cracked skin.
What it says (Taken from Lush website):
There are two tub sizes, I bought the larger one which was approximately $20. A bit more expensive than the drugstore lotions I use, but hey, if this was to solve my chronic sleeping problems and cure my anxiety, it would be worth it.
-Smells very amazing and comforting
-Did not make me feel sleepy
Hmm… Although disappointed that it didn’t improve my sleep, I would still give this a yay because it really does smell wonderful and happy. In the meantime, I will continue to rely on my wind-down sleep routine to help me fall and stay asleep.
I would describe Beauty by Sanctuary as an edgy, fun and young brand with its target consumers being Generation Z. After interviewing many Generation Z-ers (I just made that word up LOL), they came up with a line that would match their needs and desires. These desires are to have a low and affordable price, but also to be well aware of 1) all the ingredients inside the products and 2) morally conscious – no animal testing.
Salted caramel and macadamia burst: This one smelled very rich and desserty. It reminded me of the delicious salted caramel ice cream from Earnest.
Hibiscus and coconut water: This one was very fruity and berry-like, with a hint of coconut. It smelled very happy and upbeat. Yes, scents can induce feelings and actions.
Cloudberry and lychee: This scent reminded me of an Asian chewy candy that I would eat. Not hi-chew, but it comes in tubes similar to the
Chili mango and tonka bean: The last scent we were introduced to! It had a bit of a fruity scent with a spicy kick to it.
Shower burst: This product was pretty cool and I haven’t seen it before! So you spray it onto your skin and then it quickly foams up while cleaning your skin.

Zoella Gelato Shower Shake: “Indulge in the crème de la crème of body washes. Shower Shake not only